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Publication · THE COMMON TABLE

SBA market research guidance

U.S. Small Business Administration (Publisher)

An introduction to market research, competitors, customer questions, and public data sources.

Useful when

You want a first structure for learning about demand and the alternatives customers already use.

Less useful when

You need feedback on your particular idea or someone to carry out the research.

What access involves

Each option below keeps its own cost and requirements.

This offering

Free

Format
Read
Delivery
At my own pace
Access
No registration required
Availability
Listed by the source; confirm current access
Language
English
Location served
Not confirmed
Access period
Not confirmed
Time commitment
Not confirmed

Participation & requirements

Choose one customer question to investigate. Broad market figures do not establish that someone will buy your offer.

Additional eligibility requirements have not been confirmed. Check the provider’s current requirements.

Explore the market research guidance ↗

Costs & interests to understand

Public guidance from the U.S. Small Business Administration. Look for “Market research and competitive analysis” on its planning page.

Before you choose

Choose one customer question to investigate. Broad market figures do not establish that someone will buy your offer.

Sources & checks

Source information checked 3 October 2026. Fit notes are Brass Charter’s editorial assessment; offerings have not been personally tested.

Prepare in Brass Charter.

These guides and free tools address related topics. Use them to organize your own thinking and questions; they are not supplied or endorsed by the provider listed here.

Read a related guide

Work through it yourself

More in the Library: Starting a business

Keep exploring

Use a general brief to prepare your own questions. This learning resource does not imply that its author or host is available to hire.

Prepare your questions in a help brief →